| General Objectives |
| Objectives |
For Example |
| Financial goals
|
For revenues, expenses or debt reduction |
| Production targets
|
For bushels of corn shipped |
| Capital Acquisitions
|
Such as a new harvester or milking parlor |
| Labor Management
|
To increase/reduce work force by two employees |
Specific Objectives |
| Identify long-term debt levels per operating unit |
| Determine liquidity levels that will help meet unexpected adversity |
| Set conditions under which expansion is feasible |
| Itemized targets for expense management
|